For teams where the software is hard and trust matters.

AI UX that earns trust

Use it whenYour AI features demo well but don't get used, or users don't trust what they do.

• Map your AI surfaces against the nine stages of an AI action and find the missing ones
• Give every surface an automation class and the interface it requires
• Set measures for AI quality: explanations shipped, override rate, time saved

From the work behind SprintoX and Ask AI.

A design system that decides

Use it whenYour design system has components but arguments still don't end, or AI tools ignore it.

• A written conflict order and ownership boundaries for each layer
• Brand values as raw tokens, product behaviour as meaning-based tokens
• A system AI agents can read and build with

From the work behind NeoGrid and the stack.

A design org that scales without you

Use it whenDesign is busy but its impact isn't visible, or everything routes through one leader.

• Streams with different definitions of good
• An ownership ladder and the baseline questions
• A research loop that runs on its own

From the work behind the Sprinto design org.

Full-time leadership roles

Use it whenYou're hiring a head of design or design director who still builds.

I lead from inside the work: strategy, team design and hands-on prototypes in code. The résumé has the details.